Wednesday 4 November
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Study finds TV viewing-tracking opt-outs work for most brands but not all

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Many smart TVs collect information about what people watch using a feature called automatic content recognition. A study by Northeastern University found that turning this off worked on most TVs tested, but not on all of them.

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What to do

  1. Turn off automatic content recognition in your TV's privacy or settings menu.
  2. If you own a Samsung, Roku or Vizio TV, check whether it still sends viewing data after you opt out, as the study found some continued to do so.

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Full story timeline · 1 update

  1. Wed 4 NovemberDoes opting out of TV tracking work?The Verge

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The Verge

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