Software vendors urged to unify licensing and usage data across AI-era product portfolios

Drawing on IDC research commissioned by Thales, the piece argues that vendors with fragmented licensing and entitlement systems miss cross-sell revenue because usage data sits in separate business units. It suggests unifying entitlement systems first, with shared credits or pooled consumption as options for AI features, and notes that 45% of buyers struggle to reconcile licences with actual usage.

For IT people · Written by AI from 1 source · Wrong?